/* =========================================================
   Joe SEO Solutions: one-page site
   Layout and type modelled on aicourse.sg (Geist + Geist Mono,
   dotted hero, navy contrast bands, tint sections).
   Colours come from the Joe SEO logo. Change tokens here only.
   ========================================================= */

:root {
  /* Brand (from logo) */
  --accent: #f7851e;          /* rocket orange, decorative */
  --accent-strong: #c74b09;   /* button fill, AA with white text */
  --accent-hover: #a93f07;
  --accent-ink: #b4460b;      /* orange text on light backgrounds */
  --accent-soft: #ffeadb;
  --cyan: #0aa6d3;            /* magnifier cyan */
  --cyan-ink: #0a6f96;

  /* Surfaces and text */
  --paper: #f7faff;
  --surface: #ffffff;
  --ink: #15233d;
  --ink-muted: #4a5770;
  --ink-faint: #5f6b82;
  --rule: #d9e0ea;
  --rule-strong: #8a99b0;
  --tint: #e6f3fb;
  --contrast: #0d2b52;        /* logo navy */
  --contrast-deep: #081d38;
  --on-contrast: #ffffff;
  --on-contrast-muted: rgba(255, 255, 255, .74);
  --on-contrast-rule: rgba(255, 255, 255, .14);
  --on-contrast-fill: rgba(255, 255, 255, .06);
  --success: #1e8a4c;
  --danger: #c0262d;

  /* Type */
  --font-sans: "Geist", ui-sans-serif, system-ui, -apple-system, "Segoe UI", Roboto, sans-serif;
  --font-mono: "Geist Mono", ui-monospace, SFMono-Regular, Menlo, Consolas, monospace;

  /* Shape */
  --radius: 10px;
  --radius-lg: 16px;
  --shadow: 0 1px 2px rgba(13, 43, 82, .06), 0 8px 24px rgba(13, 43, 82, .08);
  --shadow-lg: 0 2px 4px rgba(13, 43, 82, .06), 0 20px 48px rgba(13, 43, 82, .14);
  --header-h: 68px;
  --container: 1180px;
}

[data-theme="dark"] {
  --accent-ink: #ff9d52;
  --accent-soft: #3a2413;
  --cyan-ink: #52c7ee;
  --paper: #0a1322;
  --surface: #101d33;
  --ink: #e8eef8;
  --ink-muted: #b0bccf;
  --ink-faint: #93a0b6;
  --rule: #22324f;
  --rule-strong: #4a5a78;
  --tint: #0e1b2f;
  --contrast: #06101f;
  --contrast-deep: #040b16;
  --shadow: 0 1px 2px rgba(0, 0, 0, .3), 0 8px 24px rgba(0, 0, 0, .3);
  --shadow-lg: 0 2px 4px rgba(0, 0, 0, .3), 0 20px 48px rgba(0, 0, 0, .45);
  color-scheme: dark;
}

/* ---------- Reset / base ---------- */
*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: calc(var(--header-h) + 12px); -webkit-text-size-adjust: 100%; }
body {
  margin: 0;
  font-family: var(--font-sans);
  font-size: 16px;
  line-height: 1.6;
  letter-spacing: -.2px;
  color: var(--ink);
  background: var(--surface);
  -webkit-font-smoothing: antialiased;
}
img { max-width: 100%; height: auto; display: block; }
a { color: inherit; }
h1, h2, h3 { font-family: var(--font-mono); line-height: 1.12; margin: 0 0 .5em; color: var(--ink); }
p { margin: 0 0 1em; }
ul, ol { margin: 0; padding: 0; }
button, input, select, textarea { font: inherit; letter-spacing: inherit; }
:focus-visible { outline: 2px solid var(--cyan); outline-offset: 2px; border-radius: 4px; }
.sr-only { position: absolute; width: 1px; height: 1px; padding: 0; margin: -1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; border: 0; }
.skip-link { position: absolute; left: 12px; top: -48px; z-index: 100; background: var(--contrast); color: #fff; padding: 8px 14px; border-radius: 6px; }
.skip-link:focus { top: 12px; }
.hp { position: absolute; left: -9999px; }

.container { width: 100%; max-width: var(--container); margin: 0 auto; padding: 0 20px; }
.container--narrow { max-width: 820px; }

/* ---------- Buttons ---------- */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: 8px;
  min-height: 44px; padding: 10px 20px;
  border-radius: 8px; border: 1px solid transparent;
  font-weight: 600; font-size: 15px; text-decoration: none; cursor: pointer;
  transition: background-color .15s ease, border-color .15s ease, color .15s ease, transform .15s ease;
}
.btn:active { transform: translateY(1px); }
.btn--primary { background: var(--accent-strong); color: #fff; }
.btn--primary:hover { background: var(--accent-hover); }
.btn--dark { background: var(--contrast); color: #fff; }
.btn--dark:hover { background: var(--contrast-deep); }
[data-theme="dark"] .btn--dark { background: #1c3257; }
.btn--ghost { background: transparent; color: var(--ink); border-color: var(--rule-strong); }
.btn--ghost:hover { border-color: var(--ink); }
.btn--ghost:disabled { opacity: .4; cursor: default; }
.btn--sm { min-height: 38px; padding: 7px 14px; font-size: 14px; }
.btn--lg { min-height: 52px; font-size: 16px; }
.btn--block { width: 100%; }

.icon-btn {
  width: 40px; height: 40px; display: inline-grid; place-items: center;
  border: 1px solid var(--rule); border-radius: 8px; background: var(--surface); color: var(--ink); cursor: pointer;
}
.icon-btn:hover { border-color: var(--rule-strong); }

.text-link { color: var(--accent-ink); font-weight: 600; text-decoration: none; }
.text-link:hover { text-decoration: underline; }

/* ---------- Header ---------- */
.site-header {
  position: sticky; top: 0; z-index: 50;
  background: color-mix(in srgb, var(--paper) 82%, transparent);
  backdrop-filter: saturate(160%) blur(10px);
  -webkit-backdrop-filter: saturate(160%) blur(10px);
  border-bottom: 1px solid var(--rule);
}
.site-header__inner { height: var(--header-h); display: flex; align-items: center; gap: 24px; }
.brand { display: flex; align-items: center; flex-shrink: 0; }
.brand__logo { height: 54px; width: auto; }
.brand__logo--dark { display: none; height: 30px; }
[data-theme="dark"] .brand__logo--light { display: none; }
[data-theme="dark"] .brand__logo--dark { display: block; }

.nav { margin-left: auto; }
.nav__list { list-style: none; display: flex; gap: 4px; }
.nav__list a {
  display: block; padding: 8px 12px; border-radius: 6px;
  font-size: 14px; color: var(--ink-muted); text-decoration: none;
}
.nav__list a:hover { color: var(--ink); background: var(--tint); }
.nav__list a.is-current { color: var(--ink); font-weight: 600; }
.site-header__actions { display: flex; align-items: center; gap: 8px; }
.theme-toggle .icon-moon { display: none; }
[data-theme="dark"] .theme-toggle .icon-sun { display: none; }
[data-theme="dark"] .theme-toggle .icon-moon { display: block; }
.nav-toggle { display: none; flex-direction: column; gap: 4px; }
.nav-toggle span { display: block; width: 18px; height: 2px; background: currentColor; border-radius: 2px; transition: transform .2s ease, opacity .2s ease; }
.nav-toggle[aria-expanded="true"] span:nth-child(1) { transform: translateY(6px) rotate(45deg); }
.nav-toggle[aria-expanded="true"] span:nth-child(2) { opacity: 0; }
.nav-toggle[aria-expanded="true"] span:nth-child(3) { transform: translateY(-6px) rotate(-45deg); }

/* ---------- Hero ---------- */
.hero {
  position: relative; overflow: hidden;
  padding: 64px 0 72px;
  background-color: var(--surface);
  background-image: radial-gradient(circle at 1px 1px, color-mix(in srgb, var(--accent) 22%, transparent) 1.4px, transparent 0);
  background-size: 22px 22px;
}
.hero::after { /* fade the dots toward the bottom */
  content: ""; position: absolute; inset: auto 0 0 0; height: 120px;
  background: linear-gradient(to bottom, transparent, var(--surface)); pointer-events: none;
}
.hero__grid { position: relative; z-index: 1; display: grid; grid-template-columns: 1.05fr .95fr; gap: 48px; align-items: center; }

.pill {
  display: inline-flex; align-items: center; gap: 8px;
  padding: 6px 12px; margin-bottom: 20px;
  border-radius: 999px; background: var(--accent-soft); color: var(--accent-ink);
  font-family: var(--font-mono); font-size: 12px; font-weight: 600; letter-spacing: .02em; text-transform: uppercase;
}
.pill__dot { width: 7px; height: 7px; border-radius: 50%; background: var(--accent); box-shadow: 0 0 0 3px color-mix(in srgb, var(--accent) 25%, transparent); }

/* H1 carries the keyword but is styled as a small label; the big line above the fold is the hook */
.hero__kicker {
  display: inline-flex; align-items: center; gap: 8px;
  padding: 6px 12px; margin: 0 0 20px;
  border-radius: 999px; background: var(--accent-soft); color: var(--accent-ink);
  font-family: var(--font-mono); font-size: 12.5px; font-weight: 600; line-height: 1.3; letter-spacing: .02em; text-transform: uppercase;
}
.hero__title { font-family: var(--font-mono); font-size: clamp(2.2rem, 4.8vw, 3.6rem); font-weight: 700; line-height: 1.1; letter-spacing: -.05em; color: var(--ink); margin: 0 0 20px; }
.accent { color: var(--accent); }
.hero__lead { font-size: 1.125rem; color: var(--ink-muted); max-width: 34em; margin-bottom: 28px; }

.audit-bar {
  display: flex; gap: 8px; max-width: 520px;
  padding: 6px; border: 1px solid var(--rule-strong); border-radius: 12px; background: var(--surface);
  box-shadow: var(--shadow);
}
.audit-bar input {
  flex: 1; min-width: 0; border: 0; background: transparent; color: var(--ink);
  padding: 8px 12px; font-size: 16px; outline: none;
}
.audit-bar:focus-within { border-color: var(--cyan); }
.hero__alt { margin: 12px 0 0; font-size: 14px; color: var(--ink-faint); }
.hero__alt a { color: var(--ink); font-weight: 600; }

.hero__stats { display: flex; gap: 36px; margin: 36px 0 0; }
.hero__stats dt { font-family: var(--font-mono); font-size: 1.6rem; font-weight: 700; letter-spacing: -.04em; line-height: 1.1; }
.hero__stats dd { margin: 4px 0 0; font-size: 13px; color: var(--ink-faint); }

/* Terminal visual */
.hero__visual { position: relative; padding: 0 0 96px 0; }
.terminal {
  background: var(--surface); border: 1px solid var(--rule); border-radius: var(--radius-lg);
  box-shadow: var(--shadow-lg); overflow: hidden; font-family: var(--font-mono); font-size: 13px;
}
.terminal__bar { display: flex; align-items: center; gap: 6px; padding: 10px 14px; background: var(--contrast); color: var(--on-contrast-muted); }
.terminal__bar span { width: 10px; height: 10px; border-radius: 50%; background: rgba(255, 255, 255, .25); }
.terminal__bar span:first-child { background: var(--accent); }
.terminal__bar em { margin-left: auto; margin-right: auto; font-style: normal; font-size: 12px; }
.terminal__body { padding: 18px 20px 20px; }
.terminal__cmd { margin: 0 0 12px; color: var(--ink); font-weight: 600; }
.terminal__cmd b { color: var(--accent-ink); margin-right: 6px; }
.terminal__rows { list-style: none; border-top: 1px dashed var(--rule); border-bottom: 1px dashed var(--rule); padding: 8px 0; margin-bottom: 12px; }
.terminal__rows li { display: flex; align-items: center; gap: 10px; padding: 7px 0; color: var(--ink); opacity: 0; transform: translateY(4px); animation: row-in .4s ease forwards; }
.terminal__rows li:nth-child(1) { animation-delay: .2s; }
.terminal__rows li:nth-child(2) { animation-delay: .45s; }
.terminal__rows li:nth-child(3) { animation-delay: .7s; }
.terminal__rows li:nth-child(4) { animation-delay: .95s; }
.terminal__rows li:nth-child(5) { animation-delay: 1.2s; }
.terminal__rows i { font-style: normal; color: var(--success); font-weight: 700; }
.terminal__rows span { margin-left: auto; color: var(--accent-ink); font-size: 12px; text-align: right; }
.terminal__cmd--done { margin: 0; color: var(--cyan-ink); }
.caret { display: inline-block; width: 8px; height: 15px; margin-left: 4px; vertical-align: -2px; background: var(--cyan); animation: blink 1s steps(2) infinite; }
@keyframes row-in { to { opacity: 1; transform: none; } }
@keyframes blink { 50% { opacity: 0; } }

.chart-card {
  position: absolute; right: -8px; bottom: 0; width: 190px;
  padding: 14px 16px; border-radius: var(--radius); background: var(--surface);
  border: 1px solid var(--rule); box-shadow: var(--shadow-lg);
}
.chart-card__label { margin: 0; font-size: 12px; color: var(--ink-faint); }
.chart-card__value { margin: 0 0 10px; font-family: var(--font-mono); font-weight: 700; font-size: 1.4rem; color: var(--success); letter-spacing: -.03em; }
.chart-card__bars { display: flex; align-items: flex-end; gap: 6px; height: 56px; }
.chart-card__bars span { flex: 1; height: var(--h); border-radius: 3px 3px 0 0; background: var(--cyan); opacity: .35; }
.chart-card__bars span:last-child { background: var(--accent); opacity: 1; }

/* ---------- Trust strip ---------- */
.trust { border-top: 1px solid var(--rule); border-bottom: 1px solid var(--rule); background: var(--paper); }
.trust__inner { display: flex; align-items: center; gap: 24px; padding-top: 12px; padding-bottom: 12px; }
.trust__label { margin: 0; font-size: 13px; color: var(--ink-faint); max-width: 230px; flex-shrink: 0; }
.trust__logos { width: 100%; max-width: 760px; height: 84px; object-fit: cover; margin-left: auto; filter: grayscale(1); opacity: .8; }
[data-theme="dark"] .trust__logos { filter: grayscale(1) invert(1) brightness(1.4); opacity: .7; }

/* ---------- Sections ---------- */
.section { padding: 88px 0; }
.section--tint { background: var(--tint); }
.section--contrast { background: var(--contrast); color: var(--on-contrast); }
.section--contrast .section__title, .section--contrast h3 { color: var(--on-contrast); }
.eyebrow {
  margin: 0 0 12px; font-family: var(--font-mono); font-size: 12px; font-weight: 600;
  letter-spacing: .08em; text-transform: uppercase; color: var(--accent-ink);
}
.eyebrow--light { color: var(--accent); }
.section__title { font-size: clamp(1.7rem, 3.4vw, 2.5rem); font-weight: 700; letter-spacing: -.04em; }
.section__lead { color: var(--ink-muted); margin-bottom: 36px; font-size: 1.05rem; }
.section__lead--light { color: var(--on-contrast-muted); }

/* Why us */
.feature-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; margin-top: 36px; }
.feature { padding: 26px; border: 1px solid var(--on-contrast-rule); border-radius: var(--radius-lg); background: var(--on-contrast-fill); }
.feature__num { display: inline-block; margin-bottom: 18px; font-family: var(--font-mono); font-size: 13px; color: var(--accent); }
.feature h3 { font-size: 1.2rem; letter-spacing: -.03em; }
.feature p { margin: 0; color: var(--on-contrast-muted); }

/* About */
.about { display: grid; grid-template-columns: .8fr 1.2fr; gap: 56px; align-items: center; }
.about__photo { margin: 0; position: relative; border-radius: var(--radius-lg); overflow: hidden; box-shadow: var(--shadow-lg); }
.about__photo img { width: 100%; aspect-ratio: 4 / 4.4; object-fit: cover; }
.about__photo figcaption {
  position: absolute; left: 14px; right: 14px; bottom: 14px;
  padding: 12px 14px; border-radius: var(--radius); background: rgba(8, 29, 56, .86); color: #fff;
  display: flex; flex-direction: column; font-size: 13px;
}
.about__photo figcaption strong { font-family: var(--font-mono); font-size: 15px; }
.about__photo figcaption span { color: var(--on-contrast-muted); }
.about__copy > p { color: var(--ink-muted); }
.checklist { list-style: none; margin: 24px 0 24px; display: grid; gap: 10px; }
.checklist li { position: relative; padding-left: 30px; color: var(--ink-muted); }
.checklist li::before {
  content: "\2713"; position: absolute; left: 0; top: 2px; width: 20px; height: 20px; border-radius: 50%;
  display: grid; place-items: center; font-size: 12px; font-weight: 700; color: var(--success);
  background: color-mix(in srgb, var(--success) 14%, transparent);
}
.checklist strong { color: var(--ink); }

/* Services */
.service-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 16px; align-items: start; }
.service {
  background: var(--surface); border: 1px solid var(--rule); border-radius: var(--radius-lg);
  transition: border-color .15s ease, box-shadow .15s ease;
}
.service:hover { border-color: var(--rule-strong); box-shadow: var(--shadow); }
.service summary { list-style: none; cursor: pointer; display: grid; grid-template-columns: auto 1fr auto; gap: 12px; align-items: center; padding: 20px; }
.service summary::-webkit-details-marker { display: none; }
.service__icon {
  width: 36px; height: 36px; border-radius: 8px; display: grid; place-items: center;
  font-family: var(--font-mono); font-size: 13px; font-weight: 700; color: var(--accent-ink); background: var(--accent-soft);
}
.service__name { font-family: var(--font-mono); font-weight: 700; font-size: 1rem; line-height: 1.25; letter-spacing: -.03em; }
.service__plus { position: relative; width: 14px; height: 14px; }
.service__plus::before, .service__plus::after { content: ""; position: absolute; left: 0; top: 6px; width: 14px; height: 2px; background: var(--ink-faint); transition: transform .2s ease; }
.service__plus::after { transform: rotate(90deg); }
.service[open] .service__plus::after { transform: rotate(0); }
.service[open] { border-color: var(--accent); }
.service__body { padding: 0 20px 20px; font-size: 14.5px; color: var(--ink-muted); }
.service__body ul { list-style: none; display: grid; gap: 4px; margin: 0 0 14px; }
.service__body li { padding-left: 16px; position: relative; }
.service__body li::before { content: ""; position: absolute; left: 0; top: .7em; width: 6px; height: 6px; border-radius: 2px; background: var(--cyan); }
.service--cta {
  display: flex; flex-direction: column; gap: 10px; padding: 20px; text-decoration: none;
  background: var(--contrast); border-color: var(--contrast); color: #fff;
}
.service--cta .service__icon { background: var(--accent); color: #fff; }
.service--cta .service__note { font-size: 14px; color: var(--on-contrast-muted); }
.service--cta:hover { background: var(--contrast-deep); }

/* Finder */
.finder { display: grid; grid-template-columns: .8fr 1.2fr; gap: 56px; align-items: start; }
.finder__intro p:not(.eyebrow) { color: var(--ink-muted); }
.finder__card {
  position: relative; padding: 28px; border: 1px solid var(--rule); border-radius: var(--radius-lg);
  background: var(--surface); box-shadow: var(--shadow); min-height: 380px;
}
.finder__progress { height: 4px; border-radius: 4px; background: var(--rule); margin-bottom: 24px; overflow: hidden; }
.finder__progress span { display: block; height: 100%; width: 33%; background: var(--accent); transition: width .3s ease; }
.finder__step { display: none; border: 0; margin: 0; padding: 0; }
.finder__step.is-active { display: grid; gap: 10px; }
.finder__step legend { font-family: var(--font-mono); font-weight: 700; font-size: 1.2rem; letter-spacing: -.03em; margin-bottom: 14px; padding: 0; }
.finder__count { display: block; font-size: 12px; font-weight: 600; color: var(--ink-faint); letter-spacing: .06em; text-transform: uppercase; margin-bottom: 6px; font-family: var(--font-mono); }
.choice { display: block; cursor: pointer; }
.choice input { position: absolute; opacity: 0; pointer-events: none; }
.choice span {
  display: block; padding: 13px 16px; border: 1px solid var(--rule); border-radius: var(--radius);
  transition: border-color .15s ease, background-color .15s ease;
}
.choice:hover span { border-color: var(--rule-strong); }
.choice input:checked + span { border-color: var(--accent); background: var(--accent-soft); font-weight: 600; }
.choice input:focus-visible + span { outline: 2px solid var(--cyan); outline-offset: 2px; }
.finder__nav { display: flex; align-items: center; gap: 16px; margin-top: 20px; }
.finder__hint { margin: 0; font-size: 13px; color: var(--ink-faint); }
.finder__result-title { font-size: 1.5rem; letter-spacing: -.04em; margin-bottom: 6px; }
.finder__result-package { font-family: var(--font-mono); color: var(--accent-ink); font-weight: 600; }
.finder__result p:not(.finder__count):not(.finder__result-package) { color: var(--ink-muted); }
.finder__actions { display: flex; flex-wrap: wrap; gap: 10px; margin-top: 20px; }
.finder__card.is-done .finder__nav { display: none; }

/* Results */
.stat-band { display: grid; grid-template-columns: repeat(4, 1fr); margin: 0 0 40px; border: 1px solid var(--on-contrast-rule); border-radius: var(--radius-lg); overflow: hidden; }
.stat-band > div { padding: 24px; border-right: 1px solid var(--on-contrast-rule); }
.stat-band > div:last-child { border-right: 0; }
.stat-band dt { font-family: var(--font-mono); font-size: clamp(1.6rem, 3vw, 2.2rem); font-weight: 700; letter-spacing: -.04em; color: var(--accent); line-height: 1.1; }
.stat-band dd { margin: 6px 0 0; color: var(--on-contrast-muted); font-size: 14px; }
.case-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 20px; }
.case { padding: 26px; border-radius: var(--radius-lg); background: var(--on-contrast-fill); border: 1px solid var(--on-contrast-rule); }
.case__meta { margin: 0 0 8px; font-family: var(--font-mono); font-size: 12px; text-transform: uppercase; letter-spacing: .06em; color: #7fd3f0; }
.case h3 { font-size: 1.35rem; letter-spacing: -.03em; }
.case__problem { color: var(--on-contrast-muted); font-size: 15px; }
.case__stats { display: grid; grid-template-columns: repeat(3, 1fr); gap: 12px; margin: 18px 0 0; padding-top: 18px; border-top: 1px dashed var(--on-contrast-rule); }
.case__stats dt { font-family: var(--font-mono); font-weight: 700; font-size: 1.15rem; letter-spacing: -.03em; color: #fff; }
.case__stats dd { margin: 2px 0 0; font-size: 13px; color: var(--on-contrast-muted); }

/* Process */
.steps { list-style: none; display: grid; grid-template-columns: repeat(5, 1fr); gap: 16px; margin-top: 36px; counter-reset: s; }
.steps li { position: relative; padding: 22px 18px; border: 1px solid var(--rule); border-radius: var(--radius-lg); background: var(--surface); }
.steps__n { display: inline-block; font-family: var(--font-mono); font-weight: 700; font-size: 13px; color: var(--accent-ink); margin-bottom: 14px; padding: 3px 8px; border-radius: 6px; background: var(--accent-soft); }
.steps h3 { font-size: 1.05rem; letter-spacing: -.03em; }
.steps p { margin: 0; font-size: 14.5px; color: var(--ink-muted); }

/* Pricing */
.price-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 16px; align-items: stretch; }
.price {
  position: relative; display: flex; flex-direction: column; padding: 26px 22px;
  background: var(--surface); border: 1px solid var(--rule); border-radius: var(--radius-lg);
}
.price--featured { border: 2px solid var(--accent); box-shadow: var(--shadow-lg); }
.price__badge {
  position: absolute; top: -12px; left: 22px; margin: 0; padding: 3px 10px; border-radius: 999px;
  background: var(--accent-strong); color: #fff; font-family: var(--font-mono); font-size: 11px; font-weight: 600; text-transform: uppercase; letter-spacing: .06em;
}
.price__name { font-size: 1.1rem; margin-bottom: 8px; }
.price__amount { color: var(--ink-faint); font-size: 14px; margin-bottom: 18px; }
.price__amount span { font-family: var(--font-mono); font-size: 2rem; font-weight: 700; letter-spacing: -.05em; color: var(--ink); margin-right: 2px; }
.price__list { list-style: none; display: grid; gap: 8px; margin-bottom: 24px; font-size: 14.5px; color: var(--ink-muted); flex: 1; }
.price__list li { position: relative; padding-left: 22px; }
.price__list li::before { content: "\2713"; position: absolute; left: 0; color: var(--success); font-weight: 700; }

/* Testimonials */
.quote-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; margin-top: 36px; }
.quote { margin: 0; padding: 26px; border: 1px solid var(--rule); border-radius: var(--radius-lg); background: var(--paper); display: flex; flex-direction: column; }
.quote__stars { margin: 0 0 12px; color: var(--accent); letter-spacing: 2px; }
.quote-grid--two { grid-template-columns: repeat(2, 1fr); margin-top: 0; }
.quote__source { margin: 0 0 12px; font-family: var(--font-mono); font-size: 12px; font-weight: 600; text-transform: uppercase; letter-spacing: .06em; color: var(--cyan-ink); }
.quote figcaption strong { color: var(--ink); }
@media (max-width: 900px) { .quote-grid--two { grid-template-columns: 1fr; } }
.quote blockquote { margin: 0 0 18px; flex: 1; }
.quote figcaption { font-family: var(--font-mono); font-size: 13px; color: var(--ink-faint); }

/* FAQ */
.faq { display: grid; gap: 10px; margin-top: 28px; }
.faq__item { background: var(--surface); border: 1px solid var(--rule); border-radius: var(--radius); }
.faq__item summary {
  list-style: none; cursor: pointer; padding: 18px 52px 18px 20px; position: relative;
  font-weight: 600; font-size: 1.02rem;
}
.faq__item summary::-webkit-details-marker { display: none; }
.faq__item summary::after {
  content: "+"; position: absolute; right: 20px; top: 50%; transform: translateY(-50%);
  font-family: var(--font-mono); font-size: 20px; color: var(--accent-ink); transition: transform .2s ease;
}
.faq__item[open] summary::after { content: "\2212"; }
.faq__item p { padding: 0 20px 18px; margin: 0; color: var(--ink-muted); }

/* Contact */
.contact__grid { display: grid; grid-template-columns: .9fr 1.1fr; gap: 56px; align-items: start; }
.contact__copy > p { color: var(--on-contrast-muted); font-size: 1.05rem; }
.next-steps { list-style: none; counter-reset: n; display: grid; gap: 12px; margin: 24px 0 32px; }
.next-steps li { counter-increment: n; position: relative; padding-left: 40px; color: var(--on-contrast-muted); }
.next-steps li::before {
  content: counter(n); position: absolute; left: 0; top: 0; width: 26px; height: 26px; border-radius: 50%;
  display: grid; place-items: center; background: var(--accent-strong); color: #fff; font-family: var(--font-mono); font-size: 13px; font-weight: 700;
}
.next-steps strong { color: #fff; }
.contact-list { list-style: none; display: grid; gap: 12px; padding-top: 24px; border-top: 1px solid var(--on-contrast-rule); }
.contact-list li { display: grid; grid-template-columns: 130px 1fr; gap: 12px; font-size: 15px; }
.contact-list span { font-family: var(--font-mono); font-size: 12px; text-transform: uppercase; letter-spacing: .06em; color: var(--on-contrast-muted); padding-top: 3px; }
.contact-list a { color: #fff; font-weight: 600; text-decoration: none; }
.contact-list a:hover { text-decoration: underline; }

.lead-form { padding: 28px; border-radius: var(--radius-lg); background: var(--surface); color: var(--ink); box-shadow: var(--shadow-lg); }
.lead-form__title { font-size: 1.25rem; letter-spacing: -.03em; color: var(--ink) !important; margin-bottom: 18px; }
.field-row { display: grid; grid-template-columns: 1fr 1fr; gap: 14px; }
.field { display: flex; flex-direction: column; gap: 6px; margin-bottom: 14px; }
.field label { font-size: 13.5px; font-weight: 600; color: var(--ink); }
.field label span { color: var(--accent-ink); }
.field input, .field select, .field textarea {
  width: 100%; padding: 11px 12px; border: 1px solid var(--rule-strong); border-radius: 8px;
  background: var(--surface); color: var(--ink); font-size: 16px;
}
.field textarea { resize: vertical; min-height: 96px; }
.field input:focus, .field select:focus, .field textarea:focus { outline: none; border-color: var(--cyan); box-shadow: 0 0 0 3px color-mix(in srgb, var(--cyan) 22%, transparent); }
.field.is-invalid input { border-color: var(--danger); }
.lead-form__note { margin: 12px 0 0; font-size: 12.5px; color: var(--ink-faint); text-align: center; }
.lead-form__status { margin: 10px 0 0; font-weight: 600; text-align: center; }
.lead-form__status.is-error { color: var(--danger); }
.lead-form__status.is-ok { color: var(--success); }
.lead-form.is-sent .field, .lead-form.is-sent .field-row, .lead-form.is-sent button, .lead-form.is-sent .lead-form__note { display: none; }
.lead-form.is-sent .lead-form__status { font-size: 1.05rem; text-align: left; padding: 8px 0; }

/* Footer */
.site-footer { background: var(--contrast-deep); color: var(--on-contrast-muted); padding: 64px 0 24px; font-size: 14.5px; }
.site-footer__grid { display: grid; grid-template-columns: 1.5fr 1fr 1.1fr 1fr 1.3fr; gap: 32px; padding-bottom: 36px; border-bottom: 1px solid var(--on-contrast-rule); }
.site-footer__brand img { height: 34px; width: auto; margin-bottom: 16px; }
.site-footer__brand p { max-width: 30em; }
.site-footer__head { margin: 0 0 12px; font-family: var(--font-mono); font-size: 12px; font-weight: 600; text-transform: uppercase; letter-spacing: .08em; color: #fff; }
.site-footer ul { list-style: none; display: grid; gap: 8px; }
.site-footer a { color: var(--on-contrast-muted); text-decoration: none; }
.site-footer a:hover { color: #fff; }
.site-footer__base { display: flex; justify-content: space-between; flex-wrap: wrap; gap: 8px; padding-top: 20px; font-size: 13px; }
.site-footer__base p { margin: 0; }

/* Mobile sticky CTA */
.mobile-cta { display: none; }

/* ---------- Responsive ---------- */
@media (max-width: 1080px) {
  .nav__list a { padding: 8px 8px; }
  .service-grid { grid-template-columns: repeat(2, 1fr); }
  .steps { grid-template-columns: repeat(3, 1fr); }
  .price-grid { grid-template-columns: repeat(2, 1fr); }
}

@media (max-width: 900px) {
  :root { --header-h: 62px; }
  .nav-toggle { display: inline-flex; }
  .site-header__actions { margin-left: auto; }
  .site-header__actions .btn { display: none; }
  .nav {
    position: fixed; inset: var(--header-h) 0 auto 0; margin: 0;
    background: var(--paper); border-bottom: 1px solid var(--rule); box-shadow: var(--shadow);
    padding: 8px 20px 16px; transform: translateY(-8px); opacity: 0; visibility: hidden;
    transition: opacity .2s ease, transform .2s ease, visibility .2s;
  }
  .nav.is-open { opacity: 1; visibility: visible; transform: none; }
  .nav__list { flex-direction: column; }
  .nav__list a { padding: 12px 8px; font-size: 16px; border-bottom: 1px solid var(--rule); border-radius: 0; }
  .brand__logo { height: 38px; }

  .hero { padding: 40px 0 56px; }
  .hero__grid, .about, .finder, .contact__grid { grid-template-columns: 1fr; gap: 36px; }
  .hero__visual { max-width: 520px; }
  .about__photo { max-width: 420px; }
  .feature-grid, .quote-grid { grid-template-columns: 1fr; }
  .stat-band { grid-template-columns: repeat(2, 1fr); }
  .stat-band > div:nth-child(2) { border-right: 0; }
  .stat-band > div:nth-child(-n+2) { border-bottom: 1px solid var(--on-contrast-rule); }
  .case-grid { grid-template-columns: 1fr; }
  .trust__inner { flex-direction: column; align-items: flex-start; gap: 8px; }
  .trust__label { max-width: none; }
  .site-footer__grid { grid-template-columns: 1fr 1fr; }
  .section { padding: 64px 0; }

  .mobile-cta {
    display: grid; grid-template-columns: 1fr 1.4fr; gap: 8px;
    position: fixed; left: 0; right: 0; bottom: 0; z-index: 40;
    padding: 10px 12px calc(10px + env(safe-area-inset-bottom));
    background: color-mix(in srgb, var(--paper) 92%, transparent); backdrop-filter: blur(8px);
    border-top: 1px solid var(--rule);
    transform: translateY(110%); transition: transform .25s ease;
  }
  .mobile-cta.is-visible { transform: none; }
  body { padding-bottom: 72px; }
}

@media (max-width: 600px) {
  .audit-bar { flex-direction: column; }
  .audit-bar .btn { width: 100%; }
  .hero__stats { gap: 20px; flex-wrap: wrap; }
  .hero__stats dt { font-size: 1.35rem; }
  .chart-card { right: 8px; width: 160px; }
  .terminal__rows span { display: none; }
  .service-grid, .steps, .price-grid { grid-template-columns: 1fr; }
  .field-row { grid-template-columns: 1fr; gap: 0; }
  .lead-form, .finder__card { padding: 20px; }
  .contact-list li { grid-template-columns: 1fr; gap: 2px; }
  .site-footer__grid { grid-template-columns: 1fr; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { animation-duration: .01ms !important; animation-delay: 0s !important; transition-duration: .01ms !important; }
}

/* ---------- Pricing fork (has a website vs does not) ---------- */
.fork { display: grid; grid-template-columns: 1fr 1fr; gap: 20px; align-items: stretch; }
.fork__card {
  position: relative; display: flex; flex-direction: column; padding: 30px 26px;
  background: var(--surface); border: 1px solid var(--rule); border-radius: var(--radius-lg);
}
.fork__card--featured { border: 2px solid var(--accent); box-shadow: var(--shadow-lg); }
.fork__flag {
  display: inline-flex; align-self: flex-start; align-items: center; gap: 8px;
  margin: 0 0 16px; padding: 5px 12px; border-radius: 999px;
  font-family: var(--font-mono); font-size: 12px; font-weight: 600; letter-spacing: .02em;
}
.fork__flag--yes { background: color-mix(in srgb, var(--success) 14%, transparent); color: var(--success); }
.fork__flag--no { background: var(--accent-soft); color: var(--accent-ink); }
.fork__name { font-size: 1.45rem; letter-spacing: -.04em; margin-bottom: 6px; }
.fork__price { margin: 0 0 6px; color: var(--ink-faint); font-size: 14px; }
.fork__price span { font-family: var(--font-mono); font-size: 2.3rem; font-weight: 700; letter-spacing: -.05em; color: var(--ink); margin-right: 4px; }
.fork__sub { color: var(--ink-muted); margin-bottom: 20px; }
.fork__card .price__list { margin-bottom: 22px; }
.fork__card .btn + .btn { margin-top: 10px; }

.addons { display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px; margin-top: 20px; }
.addon { padding: 22px; border: 1px dashed var(--rule-strong); border-radius: var(--radius-lg); background: transparent; }
.addon h3 { font-size: 1.02rem; letter-spacing: -.03em; margin-bottom: 4px; }
.addon__price { margin: 0 0 8px; font-family: var(--font-mono); font-weight: 700; color: var(--accent-ink); }
.addon p:last-child { margin: 0; font-size: 14.5px; color: var(--ink-muted); }
.pricing__note { margin: 24px 0 0; font-size: 13.5px; color: var(--ink-faint); }

/* ---------- Website automation band ---------- */
.auto-band { background: var(--paper); border-top: 1px solid var(--rule); border-bottom: 1px solid var(--rule); }
.auto-band__grid { display: grid; grid-template-columns: 1fr 1.05fr; gap: 48px; align-items: center; }
.auto-band__points { list-style: none; display: grid; gap: 12px; margin: 0 0 28px; }
.auto-band__points li { position: relative; padding-left: 30px; color: var(--ink-muted); }
.auto-band__points li::before {
  content: "\2192"; position: absolute; left: 0; top: 0; width: 20px; height: 20px; border-radius: 50%;
  display: grid; place-items: center; font-size: 12px; font-weight: 700; color: var(--accent-ink); background: var(--accent-soft);
}
.auto-band__points strong { color: var(--ink); }
.auto-band__proof { margin: 0; }
.auto-band__proof img { width: 100%; border: 1px solid var(--rule); border-radius: var(--radius); box-shadow: var(--shadow-lg); }
.auto-band__proof figcaption { margin-top: 12px; font-size: 13.5px; color: var(--ink-faint); }
.auto-band__proof strong { color: var(--ink); }

/* ---------- Urban Goes Green photo ---------- */
.case--photo { display: grid; grid-template-columns: 1.25fr .75fr; gap: 28px; align-items: center; }
.case__photo { margin: 0; border-radius: var(--radius); overflow: hidden; border: 1px solid var(--on-contrast-rule); }
.case__photo img { width: 100%; aspect-ratio: 940 / 788; object-fit: cover; }
.proof-intro { display: grid; grid-template-columns: 1.2fr .8fr; gap: 40px; align-items: center; margin-bottom: 36px; }
.proof-intro .section__lead { margin-bottom: 0; }
.proof-photo { margin: 0; }
.proof-photo img { width: 100%; border-radius: var(--radius-lg); box-shadow: var(--shadow-lg); aspect-ratio: 940 / 788; object-fit: cover; }
.proof-photo figcaption { margin-top: 10px; font-size: 13px; color: var(--ink-faint); }
@media (max-width: 900px) {
  .case--photo, .proof-intro { grid-template-columns: 1fr; }
}

/* ---------- Wide case card ---------- */
.case--wide { grid-column: 1 / -1; border-color: var(--accent); }
.case__stats--four { grid-template-columns: repeat(4, 1fr); }
.case__link { margin: 16px 0 0; font-size: 14.5px; }
.case__link a { color: #7fd3f0; font-weight: 600; }

@media (max-width: 900px) {
  .fork, .addons, .auto-band__grid { grid-template-columns: 1fr; }
  .auto-band__grid { gap: 32px; }
  .case__stats--four { grid-template-columns: repeat(2, 1fr); }
}

/* ---------- Website automation page ---------- */
.breadcrumbs { margin-bottom: 18px; font-size: 13px; }
.breadcrumbs ol { list-style: none; display: flex; flex-wrap: wrap; gap: 8px; color: var(--ink-faint); }
.breadcrumbs li + li::before { content: "/"; margin-right: 8px; color: var(--rule-strong); }
.breadcrumbs a { color: var(--ink-muted); text-decoration: none; }
.breadcrumbs a:hover { color: var(--accent-ink); }

.hero__copy .btn + .btn { margin-left: 10px; }
.steps--four { grid-template-columns: repeat(4, 1fr); }

.need-box { margin-top: 40px; padding: 28px; border: 1px solid var(--rule); border-radius: var(--radius-lg); background: var(--paper); }
.need-box h3 { font-size: 1.15rem; letter-spacing: -.03em; }
.need-box .checklist { margin-bottom: 12px; }
.need-box__note { margin: 0; font-size: 14px; color: var(--ink-faint); }

.table-wrap { overflow-x: auto; border: 1px solid var(--rule); border-radius: var(--radius-lg); background: var(--surface); }
.compare { width: 100%; border-collapse: collapse; min-width: 720px; font-size: 14.5px; }
.compare th, .compare td { padding: 14px 18px; text-align: left; border-bottom: 1px solid var(--rule); vertical-align: top; }
.compare thead th { font-family: var(--font-mono); font-size: 12px; text-transform: uppercase; letter-spacing: .06em; color: var(--ink-faint); background: var(--paper); }
.compare thead th:last-child { color: var(--accent-ink); }
.compare tbody th { font-weight: 600; color: var(--ink); width: 32%; }
.compare td { color: var(--ink-muted); }
.compare tr:last-child th, .compare tr:last-child td { border-bottom: 0; }
.compare__win { color: var(--ink) !important; font-weight: 600; background: color-mix(in srgb, var(--accent) 8%, transparent); }

.proof-figure { margin: 0 0 32px; }
.proof-figure img { width: 100%; border: 1px solid var(--rule); border-radius: var(--radius); box-shadow: var(--shadow-lg); }
.proof-figure figcaption { margin-top: 12px; font-size: 13.5px; color: var(--ink-faint); }

.stat-band--light { border-color: var(--rule); }
.stat-band--light > div { border-right-color: var(--rule); }
.stat-band--light dt { color: var(--accent-ink); }
.stat-band--light dd { color: var(--ink-muted); }

.stack { display: grid; gap: 16px; align-content: start; }
.addon--solid { border-style: solid; border-color: var(--rule); background: var(--surface); }

@media (max-width: 1080px) { .steps--four { grid-template-columns: repeat(2, 1fr); } }
@media (max-width: 900px) {
  .hero__copy .btn + .btn { margin-left: 0; margin-top: 10px; }
  .hero__copy .btn { width: 100%; }
  .stat-band--light > div:nth-child(2) { border-right: 0; }
  .stat-band--light > div:nth-child(-n+2) { border-bottom: 1px solid var(--rule); }
}
@media (max-width: 600px) { .steps--four { grid-template-columns: 1fr; } }
